Am I in need of education of some sort? No problem. An Apple Genius will help to educate me to better use their products.
What if my ministry was designed like the Genius Bar?
It would be easily accessible:
One of the best things about the Genius Bar is that you can visit the web site and set up an appointment. Am I that accessible? Do people know how to get a hold of me or someone on my staff? Have I successfully harnessed the power of social media? If not, I must make this a priority. People want to know that I am accessible to them and their family.
Geniuses (Genius Bar Employees) are easily identified.
They wear shirts that identify them as part of the team. Are your team members easily spotted? Nothing makes a newcomer feel more uncomfortable than walking into a completely unfamiliar environment and not knowing who to talk to or who to go to for information. What if your entire Sunday morning or mid-week staff wore shirts with your ministry logo? What if your Geniuses were easily spotted?
Geniuses provide education and support.
What if I saw myself as a Genius in this sense? Not that I thought I had all of the answers to every question, but, rather made myself a student of the families to whom I minister. If I lived my life alongside theirs, I would know their needs. I wouldn't automatically assume. An Apple Genius doesn't just teach you what he/she thinks you should know. You go to him seeking his counsel and then he offers his advice. He doesn't offer advice without first hearing your concerns.
Apple continues to do thing with excellence. I want my ministry to be seen as excellent. I sure wouldn't mind being called a Genius!
In what ways is your ministry like the Apple Genius Bar?